We've already explored the impact of film posters, undoubtly we cant really escape them and like i mentioned, unless you have an intricate knowledge of the conventions of film posters, most of the time you dont look that closely that the quality. However, there have been some cases even over the past year that you just cannot disregard the poor quality of these film posters.
This film got incredfibly bad reviews, so the fact the film poster is not up to scratch isn't surprising. Tyler Perry's face is completely unreadable, we can't tell at all his emotion or feeling. Also Matthew Fox seems to serve no purpose, he just look like he's been plastered in there for no reason. The workmanship is extremely sloppy and it doesnt appeal to audiences at all. 
This films genre is actually comedy, and you just wouldnt know it from this film poster. Also the photoshop is very poor and outdated, considering the amazing, revolutionary technolody we have this just looks shoddy. The poster leaves nothing to the imagination, it practically gives away whats going to happen in the film, with the errupting volcano, characters running from monsters, the attractive girl and so on. 
It seems that everything looks incredibly forced. Clearly the production company is very aware that the title is only going to really appeal to woman. The bottom of the poster is clearly trying to appeal to men. Its trying to have some comedic appeal, but it displays irony more than anything which is actually just quite offensive. On the top image the photoshop is awful, all the woman are supposed to be in a room together, although its very obvious that these images have just been plastered together. 
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